THE STICKIES

FIRESMART ALBERTA

FireSmart helps rural Albertans reduce the risk of wildfire damaging their homes and communities by providing tips and resources. Ultimately, these are chores around the house—which is why they’re easy to put off! FireSmart Stickies minimize the work and eliminate procrastination with one task on one Stickie, attached to a reward for a little extra motivation. We took it a step further by partnering with local breweries to reward Albertans with a free beer and distribute Stickie stacks.