DIGITAL MEDIA PLANNER/BUYER


Application Deadline: 2021-06-30


Community: VENTURE PLAY


Overview:

Venture is a leading national integrated marketing and communications agency that helps entrepreneurs build global brands. As part of the District Ventures ecosystem, working with entrepreneurs to carve new paths is Venture’s passion – whether we are building the brands of Canada’s largest corporations or the country’s most exciting start-ups.


We are currently looking to add a full time Digital Media Planner/Buyer to our growing team. This is an intermediate role, responsible for planning, executing, managing, and reporting on multi-platform campaigns for a variety of clients, reporting to the Director of Media. Primary responsibility will be managing SEM, online display, mobile, social, and video campaigns. Secondary responsibilities will including planning, buying and managing traditional media when required. The successful candidate will have campaign management experience, a high attention to detail and the ability to manage a variety of projects simultaneously. Experience in performance-driven campaign management and the consumer packaged goods segment considered assets.


Core Duties and Responsibilities include:

  • Plan, buy, manage, traffic and optimize display, mobile, video, social and SEM campaigns.

  • Undertake traditional media planning, buying, and management on an as-needed basis (OOH, TV, Radio, Print, DMs, etc.)

  • Perform ongoing campaign monitoring

  • Campaign analysis and reporting, in concert with a team of analysts

  • Perform in-depth, ongoing media research on the media landscape and trends, and provide periodic analysis of media opportunities for clients

  • Contract/invoice checking, budget reconciliations, and spend/ROI reporting

Desired skills and experience:

  • 3-5 years agency experience in a related capacity

  • SEM campaign management skills are mandatory

  • Demonstrated experience with Google Adwords and Analytics

  • Demonstrated proficiency managing display, mobile, video, and paid social campaigns

  • Advanced-level excel skills

  • Ability to self-manage and work as part of team in a fast-paced, dynamic environment

  • High level of skill in all aspects of digital marketing and communications, including new digital marketing tools and analytics

  • Exceptional analytical, strategic, and research abilities

  • Familiarity with Google analytics, PowerBI, Excel, PowerPoint

  • Experience with data visualization, tagging and trafficking

  • Ability to self-manage and work as part of team

  • Demonstrated success meeting deadlines while handling a variety of concurrent projects and assignments, with exceptional time management skills

  • Deep experience with e-commerce campaigns and the CPG segment considered assets


How to Apply:

Please send your resume and cover letter to Lindsay Smith, via careers@venturepark.ca


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